Dedicated to the Future of Better Hearing.

iHEAR® was founded in 2010 with a few extremely bold, yet attainable goals: to make high quality hearing aids at a fraction of the cost of traditional hearing aids; to empower the tens of millions of people with hearing loss to get what they need; and to provide superior online service.

Today, our privately held company located in San Leandro, California represents the future of better hearing. Our products include:

  • iHEARtest™—the only Food and Drug Administration cleared home hearing screener available over-the-counter. This product enables consumers to determine their Hearing Number™ which can be used to custom-program their iHEAR hearing aids.
  • iHEARhd®—a high-quality, invisible in-the-ear hearing aid for mild to moderate hearing loss.
  • iHEARmax™—discreet, powerful, behind-the-ear hearing solution that’s smaller than traditional hearing aids.
  • Eva™ by iHEAR®—the first hearing aid designed expressly for women, with a smaller, sleeker design and tips that fit comfortably inside women’s smaller ear canals.

A History of Innovation

Our team has spent decades developing hearing health innovations to improve the lives of millions of people in more than 80 countries. Today, we hold more than 50 U.S. and international patents and pending patent applications for our products and services in the design of hearing technology and medical devices. Innovations by our founders and R&D team have been featured in Drug Store News, APhA & Drug Chain Review, TechCrunch, CBS TV and Telemundo, as well as other national media.

Retail Pioneers

iHEAR pioneered the online availability of high quality, affordable hearing aids. Now, iHEAR is pioneering the retail sector by offering the iHEARtest and TRēO Personal Sound Amplifier in pharmacies and major retailers across America.

Professional Services

iHEAR offers Class 1 FDA-Registered hearing aids direct to consumers through our online channel as well as advanced web-based and telephone services to help customers manage their hearing remotely.

Our Culture & Values

We’re all about the people we serve, employ and help.

We focus on people: those we hire, those we partner with, and those we help to fulfill the unmet needs of the hearing impaired worldwide.

We hire and work with people who are smart, energetic and dedicated to implementing the high standards, goals and values of our organization.

The 10 Powerful Values We Embrace

  1. We believe in affordable hearing solutions as a human right.
    We strive to reduce the cost of advanced hearing technology to make it affordable and accessible to everyone.
  2. Safety is our top priority.
    The safety of our customers and stakeholders is our top concern. We design and test our products according to rigorous standards, to deliver safe and effective solutions for our customers.
  3. We innovate in everything we do.
    We strive for innovations in design, manufacturing and distribution of our products. We challenge conventional practices to deliver affordable, high quality hearing solutions.
  4. We do what we say we’ll do.
    We are steadfast in our resolve to deliver on our commitments. We are focused yet remain highly flexible in our approach to meet our goals and objectives.
  5. We strive for excellence in everything we do.
    We endeavor to constantly improve our products and processes to deliver the highest quality solutions.
  6. We face challenges with optimism—we’re solution oriented!
    We endeavor to overcome challenges by focusing on solutions, facing them with confidence and utilizing our abilities.
  7. We serve and respect our customers, stakeholders and colleagues.
    Treating our customers with respect is our highest priority. We form strong relationships with our employees and stakeholders to deliver a superior customer experience.
  8. We believe in resource efficiency.
    We are committed to being efficient and value the trust our customers and investors have placed in us. We reduce waste by being eco-friendly and resource-efficient.
  9. We encourage diversity of ideas while marching towards common goals.
    We leverage the diversity of our individual talents and encourage everyone to contribute to deliver superior products and services to our customers.
  10. We are open in our communications but recognize the need for strict confidentiality.
    We encourage open communications across our organization, with our customers and stakeholders, while protecting their confidential information.

Management Team

Meet the iHEAR® Team.

John Luna
Chief Executive Officer

An industry veteran, John brings over 26 years of management experience in hearing health. He has held executive positions at InSound Medical, ReSound, Bernafon and Sonic Innovations. John has been instrumental in guiding iHEAR into the retail distribution through both independent and national chain pharmacies. He looks forward to bringing affordable hearing solutions to millions of hearing impaired adults worldwide through iHEAR products and services. His extensive range of management experiences in hearing health spans manufacturing operations, wholesale sales and distribution, Audiology, Otorhinolaryngology (ENT), and marketing to baby boomers. John holds a B.A. in Audiology from the University of California, Santa Barbara.

Michael Potter
Consulting Chief Financial Officer & Board Member

Michael is an experienced executive in the private and public sectors, most recently as CFO with Canadian Solar Inc and interim CFO with Amber Kinetics, a U.S.-based start-up. He brings a proven track record of execution with IPO-track teams and with publicly listed companies, with extensive experience in global operations including in China, Singapore, the United States, and Canada.

Marika Berkley
Director of Quality & Regulatory Affairs

Marika brings over 25 years of experience in Quality Assurance, Regulatory Affairs and Clinical Validation in various medical device settings, from start-up to Fortune 500 operations in the U.S., E.U. and Asia operations. She successfully secured complex FDA approvals for de novo medical devices such as the Lyric­™––the first and only extended wear hearing aid, and the iHEARtest––the first and only home hearing screener. She has held senior management positions at InSound Medical, ORAL-B (Gillette Company), Abbott Labs and PFIZER Laboratories. Marika holds a B.S. in Biology & Chemistry from City College of New York.

Varun Bhardwaj
Chief Innovation Officer & General Counsel

Varun chose to work at iHEAR because shares a passion for helping to resolve the growing global problem of untreated hearing loss. He especially enjoys reading notes from customers with hearing loss who have been able to reconnect with loved ones and the world around them. Varun brings over 10 years of engineering and IP experience, shaping innovation strategy, managing intellectual property portfolios, and aligning legal interests with business objectives. He has worked with Smiths Detection, Chevron, DLA Piper, and Dorsey & Whitney. Varun holds a B.S. in Chemical Engineering from University of California Santa Barbara, a M.S. in Biomedical Engineering from University of Southern California, and a J.D. from University of California, Hastings College of Law.

Adnan Shennib
Founder and Board Member

Adnan has 24 years of experience in hearing aid innovations, including ReSound and a start-up that developed the first programmable hearing aids and hearing fitting systems. He later founded InSound Medical, where he invented the Lyric hearing device, the world’s first and only hearing aid designed for extended wear (2 months or more inside the ear). Adnan holds a B.S. in Electrical Engineering from the University of California, Santa Barbara and M.S. in Biomedical Engineering from the University of Texas.

Investors & Partners

iHEAR® is fortunate to be backed by major healthcare,
financial service and venture capital companies.

Ameritas Life Insurance (USA)

Ameritas Life Insurance Corp., Ameritas Life Insurance Corp. of New York and affiliated companies offer a wide range of competitive insurance and financial products and services to individuals, families and businesses. Backed by a foundation of financial strength, these products and services include life insurance; annuities; individual disability income insurance; group dental, vision and hearing insurance; retirement plans; investments; mutual funds; asset management; and public finance. Securities and investment advisory services offered through affiliate Ameritas Investment Corp., member FINRA/SIPC. For more information, visit

Aphelion Capital (USA)

Aphelion Capital was founded in 2005 to invest in ideas, entrepreneurs, and companies with promising medical technology that can better our healthcare system. They embrace truly innovative medical technology that can meaningfully contribute to lowering costs and improving quality in a healthcare system they believe needs to change. They also believe that rapidly accelerating advancements in science and technology enable ideas with low capital requirements that can get to market quickly. Their investment model emphasizes these opportunities. For more information, visit

Brother International (Japan)

Brother Industries is a premier provider of products for the home, home office and office. Headquartered in Nagoya, Japan, the company is known for an award-winning line of products that include Multi-Function Center® machines, printers, and sewing machines. Brother also provides the number-one line of facsimile machines in the U.S. and is the leader in electronic labeling. For more information, visit

Lighthouse Capital Management LLC

Lighthouse Capital Management LLC was founded in June 2011. It is an investment management firm specializing in private equity and venture capital. They manage more than RMB 800 million in assets under three funds. The management team of Lighthouse Capital has years of entrepreneurial and investing experience, and has developed a consistent investment philosophy and strategy. Their mission is to discover the best entrepreneurs around the globe and introduce them to the Chinese market and consumers. They focus on the teams with groundbreaking technology, core competitive advantages and continual innovation. For more information, visit


We’d Love You to Join Our Team

iHEAR is a California-based start-up that manufactures and markets elegantly designed, technically advanced hearing products. Our goal is to empower more people to take control of their hearing. We invite you to join us.

Our Culture is all about the people we serve and those we employ. We interview, screen, hire, train and work with exceptional people who are smart, energetic and dedicated to implementing the high standards, goals and values of our organization.

Principals only. Recruiters: please don’t contact this job post.

There are no current openings; please check back soon.

© 2018 iHEARmedical. All rights reserved.
* Subject to credit check and approval. Down payment may be required. Estimated payment amount excludes taxes and shipping fees. Affirm loans are made by Cross River Bank, a New Jersey State Chartered Commercial Bank, Member FDIC.
*Offer ends 1/3/19

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